Senior Brand Manager

  • Department / Function
  • Marketing & Communications
  • Location
  • Glasgow / Bristol / London
  • Contract Type
  • Permanent
  • Working Pattern
  • Full-time
  • Job Advert Description
  • So what’s involved?

    You will lead an exciting portfolio of Beer Brands! This involves constructing, executing and evaluating brand plans for your portfolio. You will be ambitious to develop and grow the brands within the current sales channels and work with a wide group of colleagues in doing so.

    You will analytically utilise all available brand and consumer insight in order to fully inform campaigns and track brand health performance. You will work closely with our Insight / Finance & Sales teams to understand the commercial performance of the brands and focus on areas of opportunity.

    Managing the development and delivery of product/packaging and all brand materials, you will strive to maximise brand visibility in market, and work collaboratively with the group Innovation team to maximise new product development.

    What you’ll need:

    • Experience in commercial brand management – specifically in Beer / Cider or spirit marketing would be beneficial.  
    • Experience in applying strategic marketing principles and consumer insights.  
    • Significant experience of developing integrated brand communication programmes, including PR, digital, design, advertising and media.
    • Experienced in managing external agencies and internal stakeholders in a range of marketing disciplines.
    • Efficient and effective budget management experience.
    • Effective project management capabilities 

    Sound interesting?

    Send us a CV that shows off your marketing skills, and we’ll come back to you as soon as we can.

     

    C&C Group (and inclusive companies) do not accept unsolicited CV’s from recruiters or employment agencies in response to any of our roles – we will not consider or agree to payment of any referral compensation or recruiter fee relating to unsolicited CVs including those submitted to hiring managers. C&C Group explicitly reserves the right to hire those candidate(s) without any financial obligation to the recruiter or agency
  • Full job description
  • Senior_Brand_Manager_Advert_Nov_21.docx